The Future of Facial Recognition


Facial recognition technology is becoming increasingly prevalent in our lives every day, with many of us using the technology every time we use our face to unlock our smartphone - a study found that we use our phones around 52 times per day. Whilst it has transformed how we access our phones, facial recognition technology is also being used in a number of industries outside of tech to improve the service that companies provide customers with.

The technology identifies users by scanning facial structures, expressions and face contours to identify users and is often used to improve security and access to restricted content such as personal mobile phones or banking data for example.

Whilst the technology is set to improve how companies operate and make the user experience more efficient in certain industries, many have concerns over privacy and facial recognition leave many divided over its use in the modern-day

The future of Facial recognition infographic

One study found that people are becoming increasingly trustworthy of facial recognition technology with 69% saying they trusted the technology and the accuracy rate with which the technology recognises a person is also improving making facial recognition set to become an even larger part of everyday life.

From retail to schools and universities, banks and even food outlets, facial recognition is being used by a variety of industries to not only improve security but to also provide customers with a personalised experience. With companies able to track preferences and then provide these to customers by scanning their face, users are provided with a tailored experience without even asking for it - providing they have provided the necessary consent. With recognition technology used by a wide range of industries, just how are they using it? Take a look at the graph above to find out.

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